Posts in Website Development
Why Your Website and Social Media Need to Work Together (and How It Can Boost Your SEO)

Think of your website and social media as the ultimate tag team. Your website is where people go to learn, shop, or donate, and your social media is where they hang out, scroll, and discover. When you connect the two, you create a seamless experience that keeps people engaged—and gets Google to notice.

For example, embedding your Instagram feed on your homepage not only shows off your latest posts but also keeps your site feeling fresh. Pair that with a Facebook Pixel, and you’re not just attracting visitors—you’re learning how to bring them back. It’s not about working harder; it’s about working smarter by letting these platforms build off each other.

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Why Your Small Business or Nonprofit Needs a Website to Drive Traffic

Having a website for your small business or nonprofit isn’t just about having a digital presence—it’s about creating a platform that effectively engages your audience and drives results,” says Jane Doe, a Digital Marketing Strategist at TheAfter, LLC. “When combined with social media, your website becomes the hub of your digital marketing strategy. Social media helps bring people in, but your website is where they get to know your brand, make decisions, and take action. Whether it’s a donation, a purchase, or simply signing up for a newsletter, having a well-optimized website is key to turning online traffic into meaningful conversions.

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